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Swot
Strengths
Blast from the Past has many strengths for growth in the business world. The idea for the theme park is an original concept. The park includes excitement for the whole family. The prices of food and merchandise in the park is fair and reasonable. The business and resort have a strong brand name. Older generations who visit the park have nostalgic feelings to the theming.
Opportunities
The Resort has many opportunities for growth including the addition of more exciting Decades to expand the park, linking up with smaller business around the area, boosting Louisiana tourism, appealing to locals (New Orleans), and new promotions for resort guests.
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Weaknesses
Like all business, Blast from the Past suffers from a few weaknesses. The park could reach full capacity with many visitors and not have enough space for all guests. Different attractions and other forms of entertainment might face technical difficulties. Our resort could face negative business reputations. Guests could consider ticket pricing unfair. Finally, there could be difficulties accessing transportation around the resort.
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Threats
Response: Decadeland faces uncontrollable threats in the entertainment industry including DisneyWorld, Universal Studios, the unpopularity of Louisiana as a tourist destination or competition with other cities in the state, the threat of inclement weather, and terrorism.
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